Marketing Brand Manager (V-Twin)

Job Description

Turn 14 Powersports is a leading distributor of high-performance parts and accessories for the
Powersports market. We are committed to providing top-tier products and exceptional customer service to our network of dealers and enthusiasts. Join our dynamic team to drive our brand’s growth and innovation in the exciting powersports industry.

 

Brand Manager – Turn 14 Powersports
📍 Location: Keller, TX (Onsite)
🏢 Department: Marketing
🕒 Employment Type: Full-Time

✨ Position Overview:
Turn 14 Powersports is seeking an innovative and dynamic Brand Manager to develop and implement strategies that drive brand growth and enhance market perception. This individual will analyze market trends, competitors, and consumer behavior to shape brand positioning and marketing initiatives. The Brand Manager will provide creative direction for press releases, digital media, and other marketing materials while monitoring key performance indicators (KPIs) to ensure strategic success.

🛠 Essential Job Functions:

Develop and implement strategies to position the brand for growth in the competitive powersports industry.

Analyze competitor activity, consumer trends, and buying behaviors to inform marketing efforts.

Oversee the creation of compelling content, including press releases, artwork, and digital media, to elevate brand visibility and engagement.

Monitor brand performance using KPIs and adjust strategies to meet or exceed goals.

Drive initiatives to achieve profit targets while managing timelines and budgets.

Assist with planning and executing product launches and promotional events for the powersports market.

Collaborate on retail packaging and in-store displays to boost sales and brand awareness.

Partner with advertising agencies to develop and execute impactful marketing campaigns.

Build and maintain strategic partnerships to expand brand reach within the industry.

Maintain communication with vendors and distributors to gather market insights and enhance product strategies.

Perform other duties as assigned.

💡 Competencies:

Analytical Skills: Ability to interpret market trends and consumer behavior.

Communication Skills: Capable of delivering clear and effective brand messaging.

Creative & Innovation Skills: Skilled at developing engaging and original marketing campaigns.

Strategic Thinking: Strong problem-solving across multiple business functions.

Project Management: Ability to manage multiple initiatives efficiently.

🎓 Requirements:

Bachelor’s degree in Marketing, Business Administration, Communications, or related field.

Proven experience in brand management, marketing, or a similar role.

Experience in market research, competitor analysis, and trend forecasting.

Strong collaboration, communication, and presentation skills.

Ability to think creatively and strategically with keen attention to detail.

Proficiency in Microsoft Office and Google Suite (graphic design skills are a plus).

Track record of successfully executing brand campaigns and initiatives.

A motorcycle enthusiast is a strong plus.

Equivalent combination of education and experience will be considered.

🧠 Knowledge, Skills, and Abilities:

Excellent written, verbal, and interpersonal communication skills.

Strong attention to detail, time management, and follow-through abilities.

Creative mindset with the ability to drive innovative marketing efforts.

Ability to thrive in a fast-paced, diverse work environment.

Analytical skills to measure, report, and optimize marketing performance.

🎁 There at Every Turn: Our Benefits
We believe in empowering our employees through career growth opportunities, ongoing learning, and a strong culture of support. Here’s what we offer:

Competitive Pay Structure

Company-Sponsored Insurance (Medical, Dental, FSA, Dependent Care Accounts)

Generous Paid Time Off and Paid Holidays

401(K) Match

Tuition Reimbursement

Company-Sponsored Events

Subsidized Part Purchasing Program

We value all employees. We believe we are one. These beliefs extend to everyone we encounter: clients, customers, vendors, employees, applicants, enthusiasts and followers. We offer career development through training opportunities, including Tuition Reimbursement, to further hone professional talents.