Director, National Retailers

Job Description

The Director – National Retailers will be responsible for managing and developing strategic relationships with assigned National Retailers to drive revenue growth and market share. The Director – National Retailers will collaborate closely with other departments to execute effective sales strategies and ensure the success of products in retail environments. 

Key Responsibilities                                      

• Develop and execute comprehensive sales strategies to achieve or exceed sales targets with key national retailers.


• Build and maintain strong relationships with key contacts at each retailer.


• Negotiate contracts, and terms to maximize profitability and market share.


• Collaborate with marketing, business unit leads and supply chain team to ensure effective product launches, promotions, inventory management in retail stores.


• Conduct regular market analysis to identify growth opportunities.


• Track competitor activity and stay ahead of market trends.


• Present regular sales performance reports, forecasts, and strategies to senior management highlighting key achievements and opportunities for improvement.


• Develops a deep understanding of company’s product lines and assigned retailers’ businesses in order to make recommendations to drive business growth and enhance market presence.


• Designs and recommends sales programs including plan-o-grams, store tests, promotions and marketing projects. 


• Provides product training to national retailers personnel to drive sales growth

Basic Qualifications 

• Bachelor's degree is required.


• Minimum 7 years of experience.


• Proven track record of successful sales management experience with a focus on national accounts.


• Excellent negotiation, communication, and interpersonal skills. 


• Strong understanding of retail operations, marketing strategies, and product management. 


• Excellent computer skills (Excel, Word and PowerPoint).


• Excellent written and verbal communication skills. 


• Must be willing to travel.